Christine Cooper, Ph.D., managing director and chief U.S. economist with CoStar Group, told attendees of NAIOP's I.CON West in California last week that a strong economy could underpin other market dynamics that threaten to cool off what has been a white-hot industrial real estate market.

The nation's GDP is strong, and the economy gained momentum in the second half of 2023 – we saw economic growth of 4.9% and 3.2% in Q3 and Q4 respectively — much higher than expected. "The reason is consumers," Cooper said. "When things get tough, we go shopping. This generates sales and economic activity. But how long can it last?"

Consumer sentiment continues to be healthy, and employment is good, although a shortage of workers could impact that moving forward. The U.S. added 275,000 jobs in January, far exceeding expectations. "The Fed raising interest rates hasn't done what it normally does – slow job growth and the economy," said Cooper. In addition, the $4 trillion given to keep households afloat during the pandemic has simply padded checking accounts, she said, as consumers couldn't immediately spend the money because everyone was staying home, and the supply chain was clogged. The money was banked, and there's still a lot of it to be spent.

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