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Denny McCorkle
Denny McCorkle
Professor of Marketing, Monfort College of Business, University of Northern Colorado
Verified email at unco.edu - Homepage
Title
Cited by
Year
AN EXPLORATORY ANALYSIS OF MOTIVATIONS FOR ENROLLING IN ONLINE COURSES BY TRADITIONAL STUDENTS
J Reardon, R Law, D McCorkle, M Martin
INTED2023 Proceedings, 5535-5535, 2023
2023
The effect of student perceived benefits and obstacles to determine if and where to study abroad
J Reardon, C Miller, D McCorkle
Journal of International Education in Business 15 (2), 351-372, 2022
32022
The Quality of Relationship with Stakeholders, Performance Risk and Competitive Advantage in the Hotel, Restaurant and Café Market
V Skudiene, Y McCorkle, D McCorkle, D Blagoveščenskij
Organizations and Markets in Emerging Economies 12 (1), 198-221, 2021
52021
A global consumer decision model of intellectual property theft
J Reardon, D McCorkle, A Radon, D Abraha
Journal of Research in Interactive Marketing 13 (4), 509-528, 2019
112019
Using a digital personal learning network assignment to teach social curation and lifelong learning in marketing
D McCorkle, JF Alexander
Journal of Advertising Education 23 (2), 108-120, 2019
72019
UNDERLYING CAUSES OF THE GEOGRAPHIC CHOICE DECISION OF US BUSINESS STUDENTS TO STUDY ABROAD
J Reardon, C Miller, D McCorkle, V Auruškevičienė
INTED2018 Proceedings, 1076-1076, 2018
2018
THE ADDED VALUE OF CERTIFICATIONS: A CASE UTILIZING HOOTSUITE CERTIFICATION FOR MANAGING SOCIAL MEDIA
D McCorkle, J Reardon
INTED2017 Proceedings, 4706-4706, 2017
2017
To Purchase Or Pirate Music: A Global Perspective
J Reardon, A Radon, M Sundström, D McCorkle, D Abraha
Marketing Edge Summit, New Orleans, 7-8 October, 2017., 2017
2017
Using Twitter in the Marketing and Advertising Classroom to Develop Skills for Social Media Marketing and Personal Branding
D McCorkle, J Payan
Journal of Advertising Education, 2017
452017
THE EFFECT OF E-SHOPS'SERVICE QUALITY ON LITHUANIAN CONSUMERS'PURCHASE INTENTIONS.
V Ðkudienë, Ð Èertokas, D McCorkle, J Reardon
International Journal of Business, Marketing, & Decision Science 8 (1), 2015
252015
SOHO CAYMAN LTD: A PARADIGM OF INBOUND FDI REGARDING TAX COMPLIANCE IN CHINA.
F Gao, YL McCorkle, D McCorkle
Journal of Global Intelligence & Policy 7 (13), 2014
2014
Using blogs in the marketing and advertising classroom: Exploratory insights and recommendations for future use
DE McCorkle, Y Li McCorkle, J Payan
Journal of Advertising Education 18 (1), 24-35, 2014
112014
Customer perceived value influence on manufacturer and private label brands repurchase intentions
V Škudienė, D McCorkle, J Reardon, D Vaitiekunaitė
Škudienė, V.; McCorkle, YL; Reardon, J.; Vaitiekūnaitė, D. Customer …, 2014
2014
THE ANTECEDENT EFFECTS OF SMS MARKETING ON CONSUMER INTENTIONS.
D McCorkle, V Jurkus, V Auruskeviciene, J Reardon
International Journal of Business, Marketing, & Decision Science 6 (1), 2013
152013
The benefits of a country culture project in an international business course
Y McCorkle, D McCorkle, J Reardon
ICERI2013 Proceedings, 5397-5398, 2013
2013
Using LinkedIn in the marketing classroom: Exploratory insights and recommendations for teaching social media/networking
DE McCorkle, YL McCorkle
Marketing education review 22 (2), 157-166, 2012
1232012
Faculty adaptation to foreign student learning styles and expectations
D McCorkle, J Reardon, V Auruškevičienė, V Škudienė
McCorkle, D.; Reardon, J.; Auruškevičienė, V.; Škudienė, V. Faculty …, 2012
2012
The influence of different loyalty programs on Lithuanian Petrol stations customers' Intention to be loyal
V Škudienė, YL McCorkle, D McCorkle, J Matuizaitė
Škudienė, Vida; McCorkle, Yuhua Li; McCorkle, Denny; Matuizaitė, Justė. The …, 2012
22012
ONLINE COURSES-INNOVATIVE EDUCATION CHANNEL OR 21ST CENTURY CORRESPONDENCE COURSE
J Reardon, D McCorkle, V Auruskeviciene
INTED2012 Proceedings, 5588-5593, 2012
2012
Purchase or pirate: A model of consumer intellectual property theft
D McCorkle, J Reardon, D Dalenberg, A Pryor, J Wicks
Journal of Marketing Theory and Practice 20 (1), 73-86, 2012
432012
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