Valentine's Day Success 2022 Articles


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Look back to 2022 with this series of SafNow articles leading up to Valentine's Day provides all the insight, tips and advice for a successful holiday.  

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Tips for an Easier, More Profitable Valentine’s Day
Recorded 01/05/2022
Recorded 01/05/2022
Forecast Your Valentine’s Day Sales to Predict Staffing Needs
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Select the "Read Here" button to begin.
Four Tips to Combat the Rising Cost of Goods
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Select the "Read Here" button to begin.  |  60 minutes Valentine’s Day profits will be put to the test thanks to the rising costs. How does a florist offer Valentine’s Day arrangements and still turn a profit? Industry professionals shared their strategies.
Looking for Valentine’s Day Pre-Orders? Target Men
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Select the "View On-Demand Recording" button to begin. In an effort to avoid an onslaught of last-minute orders and a hectic Valentine’s Day, many florists are proactively targeting men to solicit pre-orders and push early deliveries.
Three Strategies for a Successful Valentine’s Day
Recorded 01/09/2023  |  60 minutes
Recorded 01/09/2023  |  60 minutes Supply issues, staffing shortages, the ongoing COVID-19 pandemic — all these factors once again pushed florists to devise new strategies to handle the December holidays while simultaneously keeping businesses running smoothly and customers happy. Some of the lessons learned during the holidays can help florists better prepare for Valentine’s Day.