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COVID-19 Vaccine Confidence Social Media Toolkit

COVID-19 Vaccine Confidence

After the rapid development of the COVID-19 vaccines and subsequent rollout, there has been an infodemic of misinformation circulating about COVID-19 vaccine safety and efficacy, reducing public trust in getting vaccinated. This social media toolkit aims to support MOH officials, frontline health workers, community leaders and members, and patient advocacy groups with key messages to help address COVID-19 vaccine hesitancy in their communities.

This toolkit is also available in Swahili, Luganda, and Nigerian Pidgin English.

Hashtags

#Vaccines Work #GetVaccines #VaccinesSaveLives #COVID19

Social Media Messages

Protecting Communities

Getting vaccinated will keep your family and friends safe from COVID-19. Contact your local community health center or check the Ministry of Health website/app to find the COVID-19 vaccine.

Your community and family need you. Get your vaccine today, or as soon as it is available at your nearest health center.

COVID-19 can have life-threatening and lifelong complications. Get the COVID-19 vaccine now to keep you and your family safe.

Getting vaccinated against COVID-19 saves lives.

Let’s build back our community to be stronger than ever. Get the COVID-19 vaccine as soon as you can.

Get the COVID-19 vaccine now and help protect your family, friends, and community.

No one is safe until everyone is safe. Protect yourself and your community and get the COVID-19 vaccine.

Choose life. Get vaccinated to avoid severe illness from COVID-19!

Addressing Fear of Needles

A quick “jab” is better than getting severely ill from COVID-19. Make sure to get vaccinated as soon as you can.

Trust and Safety

Q: Can the COVID-19 vaccine have long-term effects? A: COVID-19 vaccines can cause temporary side effects like a sore arm at the injection site, or a mild fever/tiredness. However, serious side effects are extremely rare.

Q: Are vaccines safe for pregnant women? A: Vaccines are safe for pregnant women, or those who wish to conceive. Protect yourself and get the COVID-19 vaccine!

Q: Are COVID-19 vaccines effective? A: All approved COVID-19 vaccines are proven to be effective at preventing people from getting seriously ill or dying from COVID-19. Don’t wait! Take the COVID-19 vaccine that is first made available to you to protect yourself and others.

Q: Are all COVID-19 vaccines safe? A: COVID-19 vaccines at approved health center sites in [Kenya/Uganda/Nigeria] are just as effective as COVID-19 vaccines in other world regions. Help [Kenya/Uganda/Nigeria] stay healthy and get yours as soon as you can!

Q: What are the risks of COVID-19? A: The risk of getting COVID-19 is much higher than any risk of side effects from the COVID-19 vaccine.

Q: After I get my vaccine, can I stop wearing a mask or washing my hands? A: To prevent severe illness, get fully vaccinated against COVID-19, even if you have had COVID-19 previously.

Addressing Misinformation (Trust and Safety) - COVID-19 Vaccine Myth Busters

Myth: COVID-19 vaccines can cause infertility in men and women. Fact: Evidence does not support this. COVID-19 vaccines can save your life and give you more years to have children.

Myth: COVID-19 vaccines cause infertility in women. Fact: Some women’s monthly cycles experience changes after each dose of the COVID-19 vaccine, but there is no evidence that the vaccine affects pregnancy or fertility.

Myth: COVID-19 vaccines can affect men’s fertility. Fact: There is no evidence that COVID-19 vaccines affect fertility. Protect yourself and get the COVID-19 vaccine!

Myth: COVID-19 vaccines cause people to die. Fact: COVID-19 vaccines greatly reduce the chance of hospitalization or death from COVID-19. Serious side effects are extremely rare. COVID-19 vaccines save lives.

Myth: If you get a vaccine, you will get COVID-19. Fact: COVID-19 vaccines greatly reduce the chance of hospitalization or death from COVID-19. Serious side effects are extremely rare. COVID-19 vaccines save lives.

Myth: COVID-19 vaccines cause people to die. Fact: It far is more likely for someone to die from COVID-19 if they have not received the COVID-19 vaccine than if they have. COVID-19 vaccines save lives.

Faith Leaders

Religious and community leaders, encourage community members to get the COVID-19 vaccine to protect their health.

Vaccine Availability

Did you know the COVID-19 booster shot is now available in [Kenya/Uganda/Nigeria]? Get the booster for extra protection from COVID-19 as soon as you are eligible.

Did you know that COVID-19 vaccines are free? Protect yourself and others and get vaccinated!

Gender Norms and Barriers

We’re getting the vaccine to keep our community strong and healthy!

Support women in your community/Women in your community may have less access to the COVID-19 vaccine than men in [Kenya/Uganda/Nigeria] due to limited access to transportation and healthcare facilities. Health systems and patient advocates must ensure women have the information and access they need to get vaccinated.

Everyone has the right to access COVID-19 vaccines. Public health officials, patient advocacy groups, and frontline health workers can work together to ensure women and gender-diverse people can safely access C-19 vaccines and health services.

Public health officials must listen to women to understand by what channels to reach them with trusted information about COVID-19 vaccines. Employing women vaccinators and ensuring safe, inclusive work environments is also key!

Disability Inclusion

Persons with disabilities are disproportionately impacted by COVID-19. It is critical to ensure accessibility of information, facilities, and services in countries’ COVID-19 response.

Information about COVID-19 and vaccines is not always available in formats accessible to people with disabilities. Make sure people living with disabilities in your community have the information they need to get the COVID-19 vaccine!

People with disabilities may not be able to access transportation or facilities to get the COVID-19 vaccines. Vaccination programs and community leaders must ensure that everyone can get the COVID-19 vaccine!

Graphics

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Credits:

Cover photo: CORE Group Polio Project / South Sudan