ShareChat, in partnership with GroupM, commissioned a research to decipher the mindset of Indic language internet users across the country. The main goal of this report is to help brands understand the social media usage, internet consumption trends, and online behaviour of these users.

Decode the behavioral trends of Bharat
Debunk myths about Bharat
Create an impactful marketing strategy to engage Bharat

Understanding Bharat: Users who prefer Indic languages as their main language on social media

Preference for Indic language is higher in non-metros

Bharat is affluent, educated, and digitally savvy

Bharat is brand aware and brand loyal

Decode The Behavioural Trends Of Bharat

From entertainment to information, Bharat is moving online

Debunk Myths About Bharat’s Digital Presence And Affluence

Online Shopping

Bharat is increasingly shopping online with 46% buying gadgets online in 2021

An MSME business owner looking to expand your customer base in Bharat.

A Local business owner looking to expand across the country.

E-commerce industry looking to drive sales from across India.

A Global business seeking to expand in the regional parts of India.

Start-up or entrepreneurs experimenting with digital sales.

A Digital Agency looking to market their business, products, and services.

Download Report

How Can ShareChat Help?

ShareChat is India’s leading social media platform. It was started with the single objective of encouraging users to communicate in the language of their choice in the internet space.
Today, the platform has a combined monthly active user base of 40 crore. ShareChat Ads can help your business grow multifold with a multilingual targeted outreach plan, tailored specifically for your target audience.

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