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President's Letter
It may not feel like fall, but here we are, entering the fourth and final quarter of 2019. Our next chapter breakfast, featuring the chief communications officer of Carnival Cruise Lines, will also serve as our annual meeting. PRSA Orlando members in attendance will be asked to vote on the chapter board slate for 2020. The candidates to lead and serve our chapter in the coming year are listed in this newsletter for your review ahead of the meeting.
Are you interested in getting more involved with PRSA Orlando? You don’t have to be a board officer to serve with our chapter, and in fact, we highly encourage participation in the board’s supporting committees as a stepping stone to future leadership. And with PRSA’s International Conference coming to Orlando in 2021, we’ll certainly need more than a few hands to volunteer!
If you’d like to explore how you may further support PRSA Orlando and its members (and in turn, our profession), please email president elect, Rich Donley, APR. But of course, you are welcome to reach out to any member of our board to speak with you about opportunities and why we decided to serve. We look forward to hearing from you!
Sincerely,
Heather Keroes, APR
2019 President, PRSA Orlando Regional Chapter
It is our honor to present the following nominees for PRSA Orlando Regional Chapter’s 2020 board of directors. The following list has been reviewed and approved by a nominating committee consisting of past chapter officers. It shall be presented for a vote during the next annual meeting of the chapter, to be held during our next monthly program, “Practice Fearless PR,” Friday, Nov. 15. If approved by the majority of members in attendance, the new board will serve a term beginning January 1, 2020 through December 31, 2020.
We are seeking members for one open board position (Assistant Treasurer - experience in budget management preferred) and also for a number of committees. To be considered or for more information, please contact Rich Donley, APR at rdonley@mccicorp.com.
Proposed 2020 Board Slate:
Rich Donley, APR -- President
Stefanie Macfarlane, APR -- President-Elect
Heather Keroes, APR -- Immediate Past President
Alyssa Badalamenti -- VP, Finance
(Open Position) -- Assistant Treasurer
Laura Lord-Blackwell, APR -- Co-VP, Accreditation
Mimi Flatley, APR -- Co-VP, Accreditation
Wendy Roundtree, APR -- Co-VP, Membership Retention
Kelly Ferris Duckworth -- Co-VP, Membership Recruitment
Heather Wilson -- Co-VP, Programs
Kimberly Devitt -- Co-VP, Programs
Betsy Culpepper -- VP, Administration
Michele Plant Kroupa -- VP, Communications
Jacqueline Logan -- Social Media Chair
La Toya Hodge -- Website/Job Bank Chair
Jazmyn Reed -- Newsletter Chair
Carter Flynn -- PR/Media Relations Chair
Veronica Figueroa -- Diversity & Inclusion Chair
Ellie Hodgkins -- Sponsorship Chair
Jaylen Christie -- Scholarship/Student Relations Chair
Lauren Leetun, APR -- Assembly Delegate
Beth Swanson, APR -- Assembly Delegate
Stefanie Macfarlane, APR -- Assembly Delegate
Embracing a diverse palette of culture can make you a more robust communicator
By Tyrone Law, PRSA Orlando D&I Committee Member
According to the 2019 Nielsen Music Mid-Year Report, the R&B and hip-hop genre is America’s preferred musical style, accounting for 26.5 percent of the total volume of all music consumption in the country. In turn, hip-hop culture influences many of the trends and key moments that engulfs society today. Having a working understanding of popular culture, which currently is heavily driven by hip-hop culture, can help communications professionals create more comprehensive and trendy campaign messaging, cultivate strategic partnerships and expand upon or introduce new target audiences.
Read more!
Don't miss out on what's shaping up to be an incredible conference! This is your last chance to register and join thousands of fellow PR practitioners in San Diego.
Learn more!
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